Archive for September 2007
Double your profits from existing customers
At the weekend, Best selling author and trainer, Peter Thomson and shared a simple tool with me that could seriously increase our wealth. Peter calls it the magic Matrix because it is it works like magic. To be honest, I couldn’t believe that I had never heard this little gem before but I quickly stopped…
Read MoreSelling & Influencing Tip – The Authority Principle
Do your customers or clients see you as an authority in relation to the product, service or idea you are trying to persuade them to accept? Here are some simple ideas ton increase your AQ (Authority Quotient) and win more business. Cast your mind back to many of the adverts you see on TV or…
Read MoreUsing Notes Page View Video Tutorial
Following on from my last post, I have produced a short video tutorial showing how you can use PowerPoint to produce effective handouts without comprimising your visuals. Check it out and let me know what you think.
Read MoreUnlock The Power in PowerPoint – Learn to use Notes Page View
The reason that most people give for putting too much text in their slides is that I print them out as handouts. In this post learn how to banish this problem once and for all. The bad news is that Visual Aids are aids and handouts are handouts. The are separate entities that have completely…
Read MoreImprove Your Public Speaking by avoiding annoying vocal mannerisms
Annoying mannerisms can be a real turn off to audiences no matter how good your content. Here are some pointers on how to recognise and avoid two of the worst…. 1) Repeating the same phrase over and over again: I was listening to presenter this morning and what they had to say was really good.…
Read MoreSelling & Inflencing Tips – Social Proof
Last week I gave you an example of how one marketeer used the “scarcity principle” to influence potential customers to take action. Today we’ll be taking a look at another of Dr’ Robert Cialdini’s principles of influence – Social proof. I was reminded of this recently during the lunch break from a course I was…
Read MoreControl Your Nerves With Saliva!
Fear of public speaking is the number one reason why people avoid having to stand up and speak in public. The good news is that this is a natural reaction and that it can be conquered and that nervous energy turned into a resource. I have posted elsewhere on this site about this topic but…
Read MoreAssertive Language Tips
Today I’d like to pass on three simple tips for improving your own assertive communication through choosing and using your language more appropriately. Don’t over apologise or over justify. Minimise the use of hesitant language. Know when to shut up. Tip one: Don’t over explain or over apologise.Here I would like to concentrate on the…
Read MorePowerPoint Design Tip – Fewer Words, More Images
Why do so many business presenters continue to fill their slides with words and not images? We all complain when we are bombarded by such slides, usually read monotonously, by the presenter. Ring any bells? Now ask yourself, how often are you guilty of repeating this annoying behaviour? I think that there are two…
Read MoreThe Scarcity Principle In Action
A couple of days ago I listened to a telephone Seminar by UK marketing and wealth expert Chris Cardell. Now Chris’s workshops are always good value not only for the content he shares but also for the way in which he uses them to sell his products and services. Chris is a master at building…
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